Netflix is ​​raising prices on all levels in the United States

Netflix is ​​raising the prices of all its plans in the United States today. The company’s standard plan will rise to $ 15.50 per share. month from $ 14, while the 4K plan will increase to $ 20 per. month from $ 18. The basic plan, which does not include HD, also rises to $ 10 per. month from $ 9. Prices are also rising in Canada.

The price increases take effect immediately for new subscribers. For existing subscribers, the changes will be rolled out “gradually”, with Netflix promising to email members 30 days before the price increase takes effect.

Prices for a Netflix subscription have risen steadily in recent years. The standard plan went to $ 14 per. month from $ 13 in late 2020, after previously rising to $ 13 from from $ 11 in 2019. Previously, Netflix raised prices in 2017 and 2015. When Netflix announced its first major price increase in 2014, the company was so worried about losing subscribers over a $ 1 pr. month bump that it let existing members keep their price for two years. It has not offered such a generous perk in years.

Netflix price increases

Price January 2022 October 2020 January 2019 October 2017 October 2015 April 2014 April 2013 2011
Price January 2022 October 2020 January 2019 October 2017 October 2015 April 2014 April 2013 2011
Premium (4K, 4 screens) $ 19.99 $ 17.99 $ 15.99 $ 13.99 $ 11.99 $ 11.99 $ 11.99 REACH
Standard (HD, 2 screens) $ 15.49 $ 13.99 $ 12.99 $ 10.99 $ 9.99 $ 8.99 $ 7.99 $ 7.99
Basic (no HD, 1 screen) $ 9.99 $ 8.99 $ 8.99 $ 7.99 $ 7.99 $ 7.99 REACH REACH

The price increases come in a successful but challenging moment for Netflix. The company already has a wealth of subscribers across the United States, and it’s a challenge to add more – making price increases an obvious answer to how it can make more money. At the same time, Netflix is ​​now competing with several other serious streaming services for attention, including Disney Plus and HBO Max, and it has spent big bucks on content to keep up.

“We are updating our prices so we can continue to offer a wide range of quality entertainment options,” a Netflix spokesman said. Reuters. “As always, we offer a variety of plans so members can choose a price that fits their budget.”

Netflix is ​​not the only service that has raised prices lately. Hulu raised the price of its ad-supported and ad-free levels by $ 1 a month in October.

Disclosure: The edge currently producing a series with Netflix.

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