Netflix Launches New Website To Report Its Top 10 Titles

After announcing last month that it will start changing the way it ranks its top titles, Netflix today launches a new site where it will share these measurements every week.

During its earnings call in October, the company said it would shift away from its lengthy two-minute viewer time metric to instead rank titles by the total number of hours seen. The new weekly Top 10 hub is updated every Tuesday with lists of its best movies and series in the following categories: movies (English), movies (non-English), TV (English) and TV (non-English). Each list will show the number of hours each top-rated TV series or movie was viewed.

Image: Netflix

Each list will track the success of Netflix content during the previous Monday through Sunday, before being released on Tuesday. According to the company, the lists will count seasons of series as separate titles, but it will count repetitive views within a season against that season’s total viewing hours, for example if you watch a scene in a single episode repeatedly.

All content on the Netflix app is eligible to appear on these lists, including both original and licensed programs and movies. The company will also unveil its most popular shows and movies ever for the aforementioned four categories. As a warning, however, the company said its numbers are “rounded to 10,000 to take into account any fluctuations in internet connection around the world.” Titles are ranked based on their first 28 days of service.

Image: Netflix

While data will shift which titles rank highest, as the company demonstrated in slides it shared under Code 2021 this year, Netflix said in a letter to shareholders last month that it believes “engagement measured by set hours is a little better indicator of overall success with our titles and member satisfaction. ” The company said the move is part of an initiative to increase transparency around data viewing.

The new metric will also more closely align Netflix with other viewer metrics, the company said last month, and will provide “real credit to gense.”

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